Brand Design
Studio Rochester, NY

Professional graphic design for Rochester, NY brands. From visual identity to marketing templates and social media design, everything you need to build a consistent, premium brand presence.

Free consultation

Rosella Web and Brand Studio

Trusted by Rochester, NY Businesses for 10 years

our sERVICES

Local Work

arbor venues web design and brand design, Rochester NY

Arbor Venues

designer kitchens web design and brand design, Rochester NY

Designer Kitchens

evolution pilates web design and brand design, Rochester NY

evolution pilates

frequency wellness space web design and brand design, Rochester NY

frequency wellness space

agathi and co. wedding planning web design and brand design, Rochester NY

agathi and co.

fare catering brand design, Rochester NY

fare catering

Services

Graphic Design Services Rochester, NY

Need a new logo, brand identity, or marketing collateral? We offer fully custom graphic design and quick refresh packages tailored to your timeline and investment.

A laptop displaying a therapy services webpage on a beige armchair with wooden armrests, next to a gray pillow.
A hand holding a light gray tote bag with the text "LIVE WELL LIVE ONE" and a small leaf icon, against a background of white flowers with green stems.

Custom Website Design

From strategy and wireframes to custom design and development, you'll get a fully tailored website that's visually stunning, high-performing, and built to grow with your business.

Learn more

Template Restyle Packages

Our Template Restyle service takes pre-built Squarespace templates and transforms them into cohesive, on-brand sites that feel uniquely yours, strategic design at a faster pace, and a more accessible price point. Get a professional, branded website in weeks without the investment in a custom build. Perfect for new Rochester businesses needing to launch quickly.

Learn more

Brand Design & Creative Services

Your brand is more than a logo. It's how your business communicates who you are, what you stand for, and why customers should choose you. At Rosella Studio, we create complete brand design systems that work across every touchpoint.

  • Brand Design & Visual Identity Strategic brand development that positions your Rochester business as the premium choice. We create cohesive visual identities—from wordmark design and color systems to typography and iconography—that build recognition and trust.

    Graphic Design & Collateral Professional graphic design for all your marketing materials. Business cards, letterhead, brochures, packaging, and printed collateral designed to reinforce your brand identity and leave a lasting impression.

    Marketing Templates & Digital Assets Custom marketing templates that make consistent branding effortless. Email templates, social media graphics, presentations, and digital assets ready to use across your marketing channels.

    Social & Digital Design Systems Complete design systems for digital presence. Custom templates for Instagram, LinkedIn, newsletters, and digital marketing that keep your brand consistent and recognizable wherever your customers find you.

contact to get started

Kind Words

Rosella Web and Brand Studio
A woman with dark hair and a bright smile sitting at a wooden table with a closed laptop and a notebook in front of her, in front of a plain wall.
Text in a circular arrangement reading 'WEB DESIGN FOR MODERN BUSINESS.'
A black background with a stylized 'R' and other geometric shapes in black.

A Rochester, NY Brand Design Studio Focused on Growth & Visual Strategy

Rosella Studio was founded by Madison Bracaglia, a creative director with 10 years of experience designing for lifestyle, wellness, and product brands. With a background in campaigns for Squarespace, Mel Robbins, Girlboss, and Mailchimp, Madison brings editorial clarity, process-driven strategy, and timeless design to every project.

Rosella Studio is part of Lume Collective, a creative marketplace for wellness brands (coming soon)! Both are designed with the busy business owner in mind, prioritizing process and strategy without compromising creativity.

Learn more

Frequently Asked Questions

  • Yes! We specialize in working with Rochester, NY businesses and brands. Whether you're a startup, small business, or established company, we create graphic design and branding solutions tailored to your needs and budget.

  • Pricing depends on the scope of your project. A logo design costs differently than a full brand identity system or marketing collateral package. We offer custom quotes based on your specific needs. Contact us for a consultation.

  • Custom design means your website is built from scratch to solve your specific challenges. No templates. Every element—layouts, fonts, graphics, mobile experience—is tailored to your brand and designed to convert your ideal clients. I'll integrate the tools and plugins your business needs, optimize for performance across all devices, and provide personalized training videos so you can confidently manage your site without depending on a developer.

  • Yes. Our packages include revision rounds so we can refine until it's exactly right. We want you to love your design.

  • A 25% initial deposit is required to book and reserve your design time block exclusively for you. This deposit is non-refundable. The remaining 75% balance is split into milestone payments as we progress through the design process.

  • I'll need your brand assets including images, logos, and any existing brand materials if you have them. I'll guide you through the preparation process with a detailed checklist to ensure we have everything needed to complete your project smoothly and efficiently.

  • We start with discovery to understand your brand, business, and goals. Then we develop concepts, gather your feedback, refine, and deliver final files. Clear communication throughout ensures we nail your vision.

  • You receive all files in multiple formats (PDF, PNG, JPG, AI/vector files) so you can use your designs across print, digital, and social media. You own all deliverables. We also offer canva templates and custom notion dashboards as well!

  • Yes, we're based in Rochester, NY and work with local businesses. We're available for meetings and consultations when needed.

  • A retainer is a monthly package where you reserve a set number of design hours for ongoing work. Instead of project-by-project pricing, you get flexible access to design support whenever you need it—social media graphics, marketing templates, brand updates, or new collateral.

book an intro call

Ready to Stop Guessing & Start Growing?

Let's Build Something That Works. From strategy to launch, we make the process clear, intentional, and results-driven.

book a free call
Tablet displaying a website with a modern kitchen interior, resting on a stack of hardcover books on a black leather surface.
Rosella Web and Brand Studio

Web Design Studio For Modern Brands

Web Design Studio For Modern Brands ✦